How do you make money in music? To understand how musicians make money, I turn to successful business models. My paternal grandfather made a living teaching English. Teaching music is one of several ways to earn a living in music.
Now that I’ve been sold on the idea of ukestras and ukestration, I turn to the companion book by the same authors: “The Business of Being a Community Musician.”
In this 58-page e-book, Mark Jackson and Jane Jelbart explain how to set up a business and more importantly, how to stay in business as a community musician. The latter is the reason for writing a business plan, to avoid burn out and financial distress.
On my first day of taking the intermediate ukulele course in Hawaii, I was surprised to witness the entire class playing and singing along. We were sight reading and sight singing, skills that take years to master for musicians.
That morning at Maui College in January 2016, all we had in front of us was a single sheet of paper that contained the lyrics, chord names, and chord diagrams. No music notation. No Italian words about tempo and dynamics in italic. No tablature. No abbreviations. No other music symbols. How could a single sheet of paper with minimal information guide music making?
When musicians meet, they want to play together. They exchange recordings of themselves. Playing together is a way to establish whether they are compatible, whether they want to collaborate, whether there is a future together.
Such was the case when I met a classical guitarist more than seventeen years ago. He copied a recording of his guitar quartet on CD as a takeaway gift.
The next time we met, I brought the only piano guitar piece I owned — an arrangement of Vivaldi’s guitar concerto for guitar and piano. Eager to find more pieces to play, I visited music bookshops in my travel as magazine editor. He arranged music for us to play. Before long, we had collected and arranged enough sheet music to give a concert. Soon composers started writing for our piano guitar duo.
The subtitle of our first concert at the Makawao Union Church in Maui, in December 2007, was “four centuries of music for piano and guitar” —- which comprised of arrangements, original compositions, and commissions. We released the live recording of the concert as a CD in January 2011.
The only instrument that did not suffer a downturn in sales in London during the recent recession was the ukulele. The person who told me this has been researching ukulele clubs in the U.K. for her doctorate thesis. I have a hunch that it’s like chocolates during difficult times. People still want to reward themselves and feel good. The ukulele is that instrument. Am I right?
How do ukulele groups approach the task of song selection to serve the dual purpose
of attracting and retaining members and audiences? This question addresses both repertoire development and concert programming.
- Members are those who attend the meet-ups to play ukuleles and/or sing along
- Audiences are those who attend the performances, and may sing along from where they sit or stand but don’t play with the group
Does the responsibility for choosing songs, finding, creating, or altering existing song sheets, making them available online or in print, as links, individual song sheets, compiled songbook, etc rest on one individual such as the leader? Does an official “gig book” or “song book” exist for the group, from which participants call out their choice of song? Or does a new songbook or song list get compiled for each gathering? Alternatively, do participants bring copies of the song sheet of their own choosing to distribute to others?
What a great idea to travel down memory lane singing songs you wrote in the different locations of your home town! That’s exactly what Paul McCartney did in Liverpool recently. The 24-minute Youtube video moved me to tears as “Let It Be” did for James Corden, host of “The Late, Late Show” in London.